Sony Liv ReBranded With Year End Party

  Anu Malik, Anup Soni, Raghu Ram, Director Kaizad Gustad, Chandan Roy Sanyal, Debina Bonnerjee, the cast of Taarak Mehta ka Ooltah Chashmah and other popular Sony shows dazzled at the SonyLIV Refreshed Brand Identity Launch Party   SonyLIV, the complete digital entertainment platform for audiences across genres hosted the most entertaining party of the…

Brand Vision Summit’s second edition is a shining success!

As India races forward in the race for global superpower, it’s essential to recognize the leaders that are fueling this growth. That’s precisely what NexBrand’s Brand Vision Summit did for the second year in a row, after 2015’s stunning debut edition. This year, Brand Vision focused on honouring the iconic personalities that have taken India…

Skybags launches the new Backpack Collection campaign with Varun Dhawan

Unveils the trendy ‘Backpack Collection 2016’  ‘Skybags’, the youth bags brand from the house of India’s leading luggage company, V.I.P Industries announced the launch of its latest backpack collection. The campaign was unveiled by Bollywood heartthrob and Brand Ambassador Varun Dhawan at a press conference in Mumbai on 11th March, 2016. Varun Dhawan presented the…

EDDIE REDMAYNE JOINS OMEGA IN LA FOR AN EVENING OF MASTERY

OMEGA celebrates the launch of the World’s First Master Chronometer with a glamorous toast to the Globemaster in the city where stars are born. Oscar-winning actor and OMEGA ambassador Eddie Redmayne joined a host of VIP guests at Mack Sennett Studios to celebrate the release of a timepiece many years in the making. The release…

Aamir Khan at Ficci Frames 2015

The government has held out the assurance that it would address upfront the challenges before the media and entertainment sector such as emerging technologies giving way to new media platforms, great diversification of content, industry trying out new business and revenue models and the fact that today every youngster was keen on launching mobile apps.    In aboard…

YEPME.COM SIGNS YRF’S RHEA CHAKRAVARTY AS BRAND AMBASSADOR

Rhea Chakraborty has just been signed on by YepMe.com, one of India’s premium fashion e-commerce sites, as their brand ambassador. A former MTV VJ, Rhea made her feature film debut with the sleeper hit ‘Mere Dad Ki Maruti’ produced by YRF’s Youth Films Division, Y-Films and stars in Y-Films’ next, bank heist comedy ‘Bankchor’withRiteishDeshmukh and…

Godrej Aer Presents 7th BBC Top Gear Magazine India Awards

The 7th BBC TopGear India Magazine Awards were announced this evening in Mumbai at a glittering event held at the Sofitel Luxury hotel, BKC. The TopGear Awards are the definitive acknowledgement of automotive excellence, and is one of the most awaited events in the Indian automotive industry. To receive the ‘Stig’, a car, or a…

Up Close & personal with Priya Jham

Priya Jham – “Every child should learn basic cooking from an early age.” The way to a man’s heart is through his stomach. Doesn’t this hold truth even when it comes to kids? Dynamic entrepreneur Priya Jham pulled up her socks once her kids were in kindergarten and made a forte into something she liked…

Vivaan Shah & Akhil Kapur sweat it out to get a Wolverine physique

      Do you aspire to flaunt a body like THE WOLVERINE?! For all fitness freaks who have been eyeing to achieve the incredible Hugh Jackman Wolverine physique, Gold’s Gym has some great news! Gold’s Gym, Bandra hosted a special Wolverine workout session where Bollywood newbie actors Vivaan Shah & Akhil Kapur were present…

TWO UNFORGETABLE DAYS OF FOOD, WINE AND MERRY MAKING!

Mumbai food lovers are in for a delicious treat this weekend. Nutrela presents ‘The Great Food Show’ in association with BBC Good Food India magazine powered by Crispetts is here to whet your appetite by sampling different delights from across the country. It’s a two day food show taking place in Nehru Centre and Jade…

Brands need to be smart to deploy big data analytics

FICCI FRAMES 2014  Ratings may not always be perfect, but brands need to use them smartly. This is what emerged from a lively panel discussion on “Measurement Miasma, TVTs, Readerships, Clicks and Such: The Great Love/Hate Epic” at the FICCI FRAMES 2014 convention  that concluded here today. The panellists comprised Mr Sanjay Tripathy, Sr Executive…