Actress Shriya Saran sashayed the ramp with panache for Designer Shouger Merchant Doshi of Zanaaya Couture in the designer’s effervescent creation; a blend of traditional designs with modern aesthetics titled ‘Urban Melange’.
Urban Melange spells opulence, the collection being a mix of Indo-western outfits keeping the Indian traditional elements alive, aptly called as ‘trenditional’. The collection houses outfits for every occasion from day wear smart casuals to evening gowns & dresses being the head turners. Shouger has played with a spectrum of vibrant colors ranging from lighter shades of white, yellow, purple etc and the darker ones like blues & pinks. Fabrics like satin, georgette, nets; etc with lot of detailing and embellishments makes it a glamorous concoction of fashionable and trendy masterpieces!
Reujuvenate jewels by Sushma Mehta Shah who is known for one of a kind handmade designer couture costume jewellery added the oomph quotient to the effervescent collection.
With a perfect mix of traditional and contemporary aesthetics Shouger’s Urban mélange was a hit at the PFW!